James Madison University Apparel
Gameday Couture brought to you by SOHO is your one stop destination for James Madison Dukes game day gear. Shopthesoho.com brings you head to toe, curated looks for your tailgate or game day outfit. Shop for James Madison Dukes women's and kids apparel for yourself or as the perfect gift for that Dukes fan! Whether shouting from the stands in Harrisburg, Va, or watching from home, we have you covered for women's and kids college game day apparel.