Southern University Jaguars Apparel

Go Jags! Whether you're roaring at A.W. Mumford Stadium or flashing Blue and Gold spirit across Baton Rouge, show up strong with officially licensed Southern University Jaguars women’s apparel. Wrap up in a Southern University hoodie, bring the energy with a cropped Jaguars tee, or dazzle your look with a sequin Southern blouse perfect for game days and alumni events. At Southern, tradition, culture, and community fuel every victory—and now, your wardrobe will tell that story too.